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20秋北理工外贸英语模拟4 更新

模拟试卷4
Part I:Multiple Choice(20 points, each 2 points)
1. If you are interested, we will be pleased to send you a sample ________ charge.      
A. with                 B. without                 C. free                  D. free of
2. We shall appreciate _____   us CIF Melbourne.                                 
A. you quote                              B. you to quote
C. your quoting                              D. to you quoting
3. Please be assured that your future orders will be satisfactorily_____         
A. exercised                                      B. made
C. done                                     D. executed
4. As soon as we have _____ your catalogue, we shall contact you by fax.            
A. studied          B. inspect                 C. examined      D. researched
5. As our factory is now fully occupied with orders, we regret having to_____ yours.
A. refuse         B. decline                 C. reject         D. return
6. We also wish to advise you that the prices we quoted are our _____ prices.         
A. new                       B. cheap              C. rock bottom      D. easiest
7. We thank you for attending _____our request so promptly.                     
A. with                       B. upon                   C. to            D. at
8. We have been happy to _____your credit based on your promise to pay according to our terms.                                                                        
A. expand                 B. prolong         C. extend         D. lengthen
9. Your order will be delivered on October 15_____you requested.                  
A. like            B. since         C. as                         D. when
10. Enclosed are sample parts_____some of the problem we encountered.            
A. show you                    B. showing               C. will show       D. shown       
Part II Match(20 points, each 1 point)
A: Match the word partnerships to their meanings.
11. loyalty                         a) the name given to a product by the company that makes it
12. image               b) using an existing name on another type of product
13. launch                        c) the ideas and beliefs people have about a brand
14. lifecycle                     d) the tendency to always buy a particular brand
15. stretching            e) how familiar people are with a brand
16. awareness            f) the set of products made by a company
17. name                  g) the use of a well-known person to advertise products
18. range                  h) when products are used in films or TV programmes
19. placement            i) the introduction of a product to the market
20. endorsement            j) the length of time people continue to buy a product   
B: Match the sentence halves.
We’re trying to break into    a) all regulations if you want the delivery to go through      without problems.
You should carry out         b) the delivery date, let us know as soon as possible.
If you would like to place   c) insurance cover for the shipment.
If you can’t meet            d) a market survey before you make a major investment.
They’ve quoted             e) the Japanese market.
Let us know if you want
us to arrange               f)an order, press one now.
It’s essential to comply with   g) us a very good price for the consignment.
The new Chief Executive
promised               h) de-centralize management and improve customer service.
The company has created eight
‘service regions’ to                i) up-graded with the installation of new electrical systems on tracks and stations.
Train services have been      j) to turn around the company’s reputation in the coming                                 year.
Part III Fill in the blanks with the proper words in the box.(20 points, each 2 points)The idea of a long inventor who makes a   31   or has a sudden clever idea or   32   is maybe a little out of date today. While these types of   33   do still exist, these days companies often have large   34   departments—terms of people who are constantly innovating and perfecting designs. Perhaps they begin with a   35and then build a   36, or working model. Sometimes during testing there is a    37   when it becomes clear the design has a fault. At this point maybe it is time to start again or go back to the   38. More work is done and there is a    39   --a solution is found. The product can be rested and then, hopefully, manufactured. The company will apply for a   40   for the design so that others cannot copy it and steal the idea.
Part IV Reading Comprehension(20 points, each 2 points)
Passage One
Questions 41 to 45 are based on the following passage.
The UK is extremely dependent on foreign trade. About 40 per cent of the population’s food and a large proportion of the raw materials used by industry have to be imported. In 1980 exports of goods and services were equal to about 25 per cent of the Gross National Product.
  In the exports of manufactures, the UK, in recent years, has done less well than her major competitors. The UK’s share of the value of the main manufacturing countries’ exports fell from 16 percent in 1980 to about 9 per cent in 1999. This was due to the fact that the volume of UK exports increased at an annual average rate of 5 per cent, only about one-half the rate achieved by the main manufacturing countries as a whole and about one-third the rate for Japan.
  Changes in the commodity composition of exports have been very small in recent years. The share of manufactured goods has increased slightly while the share of basic materials has declined. There has been a steady decline in the share of textiles and an increase in the share of chemicals in total exports. Over the next decade the possibility of exporting North Sea Oil and the diminishing dependence on imported oil should have a beneficial effect on the UK’s visible trade balance.
  The most striking change in the geographical distribution of UK exports in recent years has been the swing away from the traditional Commonwealth markets and a growing dependence on the market in Western Europe. Exports to Western Europe accounted for about 34 per cent of UK exports in 1989 but by 2000 this share had grown to nearly 60 per cent. This is much in line with developments in world trade as a whole, because trade between industrialized countries has been the fastest growing sector of world trade. The other important development is the growing importance of the markets in the oil-exporting countries.
41. The export of manufactures of U.K. during recent years .
  A. has risen.
  B. has done better than the major competitors.
  C. has fallen
  D. has done less well than developing countries.
42. The export of textiles.
  A. has declined
  B. has declined sharply
  C. has increased slightly
  D. has increased sharply
43. The export of basic materials.
  A. has increased
  B. has declined
  C. has remained steady
  D. has little changed
44. What is the most striking change in UK exports?
  A. The swing away from the traditional Commonwealth markets and a growing dependence on the market in Western Europe.
  B. Changes in the commodity composition of exports.
  C. The increase of the share of manufactured goods and the decline of the share of basic materials.
  D. The beneficial effect of the export of oil on the UK’s visible trade balance.
45. Which statement is not true?
  A. UK is exporting more to Western Europe.
  B. trade between UK and Western Europe has been the fastest growing sector of world trade.
  C. UK will possibly import less oil over the next decade.
  D. UK is exporting more chemicals.
Passage Two
Questions 46 to 50 are based on the following passage.
However attractive the figures may look on paper, in the long run the success or failure of a merger depends on the human factor. When the agreement has been signed and the accountants have departed, the real problems may only just be beginning. If there is a culture clash between the two companies in the way their people work, then all the efforts of the financiers and lawyers to strike a deal may have been in vain.
  According to Chris Bolton of KS Management Consultants, 70% of mergers fail to live up to their promise of shareholder value, riot through any failure in economic terms but because the integration of people is unsuccessful. Corporates, he explains, concentrate their efforts before a merger on legal, technical and financial matters. They employ a range of experts to obtain the most favorable contract possible. But even at these early stages, people issues must be taken into consideration. The strengths and weaknesses of both organizations should be assessed and, if it is a merger of equals, then careful thought should be given to which personnel, from which side, should take on the key roles.
  This was the issue in 2001 when the proposed merger between two pharmaceutical companies promised to create one of the largest players in the industry. For both companies the merger was intended to reverse falling market share and shareholder value. However, although the companies' skill bases were compatible, the chief executives of the two companies could not agree which of them was to head up the new organization. This illustrates the need to compromise if a merger is to take place.
  But even in mergers that do go ahead, there can be culture clashes. One way to avoid this is to work with focus groups to see how employees view the existing culture of their organization. In one example, where two global organizations in the food sector were planning to merge, focus groups discovered that the companies displayed very different profiles. One was sales-focused, knew exactly what it wanted to achieve and pushed initiatives through. The other got involved in lengthy discussions, trying out options methodically and making contingency plans. The first responded quickly to changes in the marketplace; the second took longer, but the option it eventually chose was usually the correct one. Neither company's approach would have worked for the other.
  The answer is not to adopt one company's approach, or even to try to incorporate every aspect of both organizations, but to create a totally new culture. This means taking the best from both sides and making a new organization that everyone can accept. Or almost everyone. Inevitably there will be those who cannot adapt to a different culture. Research into the impact of mergers has found that companies with differing management styles are the ones that need to work hardest at creating a new culture.
46. According to the text, mergers can encounter problems when
  A contracts are signed too quickly.
  B experts cannot predict accurate figures.
  C conflicting attitudes cannot be resolved.
  D staffs are opposed to the terms of the deal.
47. According to Chris Bolton, what do many organizations do in preparation for a merger?
  A ensure their interests are represented
  B give reassurances to shareholders
  C consider the effect of a merger on employees
  D analyze the varying strengths of their staff
48. The proposed merger of two pharmaceutical groups failed because
  A major shareholders were opposed.
  B there was a fall in the demand for their products.
  C there were problems combining their areas of expertise.
  D an issue of personal rivalry could not be resolved.
49. According to the text, focus groups can help companies to
  A develop new initiatives.
  B adopt contingency plans.
  C be decisive and react rapidly.
  D evaluate how well matched they are.
50. Creating a new culture in a newly merged organization means that
  A management styles become more flexible.
  B there is more chance of the merger working.
  C staff will find it more difficult to adapt to the changes.
  D successful elements of the original organizations are lost.
Part V Writing (no less than100 words) ( 20 points)
Write a letter to one of the applicants who failed to get the job. Include the following points:
Thank the applicant for coming to the interview
All the candidates were very strong
You regret that despite their skills and experience, you are not able to offer them the job
You will keep the applicant’s name on file and let them know about any future job openings
Thank the applicant for their interest in the job模拟试卷4答案Part I Multiple Choice(共10小题;每小题2分,满分20分)
6--10. CCCCB
Part II Match(共20小题;每小题1分,满分20分)
A:11—15 d c i j b    16—20 e a f h g
B: 21—25 e d f b g    26—30 c a j h i
Part III(共10小题;每小题2分,满分20分)
31-35 f c j h e      
Part IV Reading Comprehension (共10小题;每题2分,共20分)
41--45.CAAAB    46--50. CADDB               
Part V Part V Writing ( 20 分)
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