北语17秋《英语商务通论》作业1234
17秋《英语商务通论》作业1一、多选题:【10道,总分:50分】
1.Sole proprietorships concentrate in . (满分:5)
A. restaurants B. street corner grocery stores
C. florists D. beauty saloons
2.The main disadvantages of corporations are listed below: (满分:5)
A. Double Taxation
B. High Organizing
C. Lack Of Secrecy
D. Unlimited Liability
3.To carry out the above functions, the marketers must develop a comprehensive plan or strategy covering the following major areas. (满分:5)
A. product
B. price
C. promotion
D. place
4.The advantage of sole proprietorships are many fold. Following are their major appeals: . (满分:5)
A. Simple to Establish
B. Freer In Decision-Making
C. Easy Keep Operational and Financial Secrecy
D. Less Tax Burden
5.The cost and value of middlemen are . (满分:5)
A. time utility
B. place utility
C. information utility
D. form utility
6.Compared with sole proprietorships and partnerships, corporations have many advantages.Such as. (满分:5)
A. Limited Liability
B. Easy to Expand
C. Separated Ownership and Management
D. Continuous Life
7.The product life cycle includes. (满分:5)
A. introduction
B. growth
C. maturity
D. decline
8.The intangible attributes of a product are refered to as . (满分:5)
A. price
B. reputation of the maker
C. the after-sale service
D. the machine itself
9.Running a partnership has several advantages: (满分:5)
A. Improved Access to Capital and Credit
B. Greater Possibility for Good Management
C. Definite Legal Framework
D. Better Prospects for Growth
10.Marketing usually involves the following functions. (满分:5)
A. Marketing Research
B. Acquiring
C. Finance and Credit
D. Standardization and Grading
二、判断题:【10道,总分:50分】
1.Mainly used to transport oil and natural gas, pipelines offer continuous delivery over long distance at low cost regardless of the weather conditions. (满分:5)
A. 错误
B. 正确
2.Cigarettes, snack food, soft drinks, candy and other frequently purchased goods are the major items sold in vending machines. (满分:5)
A. 错误
B. 正确
3.A high price strategy is adouble-edge swore and always help total revenue. (满分:5)
A. 错误
B. 正确
4.Penetration strategy can help the seller penetrate the market quickly and make it difficult for possible rivals to enter the market. (满分:5)
A. 错误
B. 正确
5.Corporations can get financing only from banks. (满分:5)
A. 错误
B. 正确
6.A corporation is defined as“an association of two or more persons to carry on as co-owners of a business for profit.” (满分:5)
A. 错误
B. 正确
7.In order to attract customers, a store can offer a few items which are priced at or under cost. Such items are called loss leaders. (满分:5)
A. 错误
B. 正确
8.Specialty goods are newspapers, magazines, fast food, soft drinks, cigarettes, etc (满分:5)
A. 错误
B. 正确
9.Compared with other types of business, a sole proprietorship has greater freedom in deciding on business policies and operations. (满分:5)
A. 错误
B. 正确
10.Retailers are middlemen who sell goods or services to consumers and represent the final link between producers and end-users. (满分:5)
A. 错误
B. 正确
17秋《英语商务通论》作业2
一、多选题:【10道,总分:50分】
1.Who will buy securities? (满分:5)
A. speculators for quick gains
B. investors for long term return
C. those who are a combination of speculators for quick gains and investors for long term return
D. those who have a lot of money
2.Currency is mainly made up of. (满分:5)
A. paper money
B. metal coins
C. fine
D. credit card
3.Before assuming risks, a firm must take two important factors into consideration. (满分:5)
A. the amount of money involved
B. the probability of success
C. the time involved
D. the people concerned
4.Trade credit includes. (满分:5)
A. open account
B. promissory note
C. trade draft
D. divident
5.In general, there are several types of life insurance: (满分:5)
A. term life insurance
B. whole life insurance
C. limited payment life insurance
D. endowment life insurance
6.Generally, there are several types of insurance: (满分:5)
A. property insurance
B. liability insurance
C. health insurance
D. life insurance
7.According to its purposes, accounting falls into . (满分:5)
A. managerial accounting
B. financial accounting
C. public accounting
D. personal accounting
8.The most common sources of short-term funds are. (满分:5)
A. trade credit
B. bank loans
C. commercial paper
D. factoring accounts receivable
9.The selling process of personal selling inculd. (满分:5)
A. Prospect
B. Qualify
C. Make Presentation
D. Handle Objections
10.Revenues come in many forms： (满分:5)
A. sales revenue
B. rental revenue
C. commissions revenue
D. royalty revenue
二、判断题:【10道,总分:50分】
1.M-1 includes the most liquid(spendable) forms of money: currency, demand deposits, and other “checkable” deposits. (满分:5)
A. 错误
B. 正确
2.Institutional advertising focuses on individual products while product advertising is used to create a positive image for an organization. (满分:5)
A. 错误
B. 正确
3.Retained earnings usually extend for 3 to 10 years and have many advantages. (满分:5)
A. 错误
B. 正确
4.In order to raise long-term funds, as discussed earlier, a corporation can issue stock for equity financing or bonds for debt financing. (满分:5)
A. 错误
B. 正确
5.A check is essentially an order instructing the bank to pay a given sun to a designated person or firm. (满分:5)
A. 错误
B. 正确
6.Money must be able to stand the wear and tear of repeatedtransactions during its life in circulation. (满分:5)
A. 错误
B. 正确
7.Speculators will buy a stock or a bond for long-term investment. (满分:5)
A. 错误
B. 正确
8.The face value of a bond remains the same throughout its life,and so is its selling price. (满分:5)
A. 错误
B. 正确
9.Insurance works on the law of probability. (满分:5)
A. 错误
B. 正确
10.Ads over radio are inexpensive in terms of preparation and spots and are particularly effective for certain types of audiences. (满分:5)
A. 错误
B. 正确
17秋《英语商务通论》作业3
一、多选题:【10道,总分:50分】
1.According their origins, law can be classified into. (满分:5)
A. common law
B. special law
C. statutory law
D. regulatory law.
2.All managers should possess some types of skills as. (满分:5)
A. human skills
B. conceptual skills
C. technical skills
D. management skills
3.The major forms of NTB are. (满分:5)
A. quotas
B. voluntary export quotas
C. foreign exchange control
D. state monopoly
4.In order to achieve the goals of a business organization, the management has to play some basic functions,such as . (满分:5)
A. planning
B. organizing
C. leading
D. controlling
5.A firm should compensate them with. (满分:5)
A. equitable and competitive wages and salaries
B. fringe benefits
C. certain forms of reward
D. nothing
6.In order for a document to be a negotiable instrument, it must contain several characteristics: (满分:5)
A. it must be in writing and signed by the maker ordrawer
B. it must contain an unconditional promise or order to pay a specific sun of money
C. payment must be made on demand or at a definite future date
D. it must be payable to order or to bearer
7.Major forms of import surtaxes are . (满分:5)
A. tariff
B. countervailing duty
C. antidumping duty
D. variable levy
8.Endorsements are usually made in several forms: (满分:5)
A. blank
B. restrictive
C. special
D. qualified
9.Examples of negotiable instruments include： (满分:5)
A. checks
B. certificates of deposit
C. promissory notes
D. drafts
10.According to its attributes, property can be classified into . (满分:5)
A. tangible real property
B. intangible personal property
C. intellectual property
D. material property
二、判断题:【10道,总分:50分】
1.minimum price is the bottom price one country sets on certain imported products. (满分:5)
A. 错误
B. 正确
2.exporting countries sometimes have to stipulate quotas for products they can export during a certain period of time. Such quotas are called, ironically, voluntary export quotas. (满分:5)
A. 错误
B. 正确
3.Multinational corporations(MNCs) are the highest form for organizing international business. (满分:5)
A. 错误
B. 正确
4.Tort is a French word which means “wrong.” (满分:5)
A. 错误
B. 正确
5.A quota is a quantitative restriction imposed by one country on imports of a certain type from another country. (满分:5)
A. 错误
B. 正确
6.A quota can be expressed in terms of either physical quantity or value. (满分:5)
A. 错误
B. 正确
7.Surety Bonds are usually purchased for company treasurer, bank tellers, retail clerks, and salespeople, who have access to cash or valuable property. (满分:5)
A. 错误
B. 正确
8.Often referred to as the unwritten laws, statutory law has evolved through custom and previous court decisions. (满分:5)
A. 错误
B. 正确
9.A negotiable instrument is any form of business paper used in place of cash to facilitate business transactions. (满分:5)
A. 错误
B. 正确
10.Once registered, the trademark becomes the exclusive property of the owner and no other companies can use it without the owner’s permission. (满分:5)
A. 错误
B. 正确
17秋《英语商务通论》作业4
一、多选题:【10道,总分:50分】
1.The roles of government are. (满分:5)
A. regulator
B. competitor
C. promoter
D. protector
2.In a pure competition, there areconditions. (满分:5)
A. the number of firms in that industry must be extremely large
B. all the firms must be small in size so that none alone can influence the price
C. their products must be highly similar to one another so that customers regard them as identical
D. it must be very
3.In a pure competition, there areconditions. (满分:5)
A. the number of firms in that industry must be extremely large
B. all the firms must be small in size so that none alone can influence the price
C. their products must be highly similar to one another so that customers regard them as identical
D. it must be ver
4.Deficiency needs are. (满分:5)
A. physiological needs
B. security needs
C. social needs
D. self-actualization needs
5.According to the degree of freedom managers give to their subordinates, the types of leaders are. (满分:5)
A. boss-centered
B. democratic
C. subordinate-centered leaders
D. self-centered leaders
6.have long been regarded by the Chinese as the most important factors for success. (满分:5)
A. Human unity
B. Appropriate timing
C. Favorable locality
D. Good luck
7.Some techniques are invented to make the jobs more satisfying, including. (满分:5)
A. job rotation
B. job enlargement
C. job enrichment
D. job redesign
8.The hierarchy of human needs has. (满分:5)
A. physiological needs
B. security needs
C. social needs
D. self-actualization needs
9.the appraisers may use one or a combination of the following methods: (满分:5)
A. rating scale
B. employee comparison
C. freeform essay
D. critical-event essay
10.Basically, there are three types of computers, they are . (满分:5)
A. mainframe computer
B. minicomputer
C. microcomputer
D. macrocomputer
二、判断题:【10道,总分:50分】
1.incentive programs are not directly related with work performed, but given as a result of employment. (满分:5)
A. 错误
B. 正确
2.Information is raw facts and figures, which are usually gathered from observation or measurement. (满分:5)
A. 错误
B. 正确
3.The easiest decision a manager has to make is on whether an employee should be demoted, terminated or simply given the sack. (满分:5)
A. 错误
B. 正确
4.The profits reinvested have a multiplier effect. (满分:5)
A. 错误
B. 正确
5.Compared with divisionmanagers, functional managers are better candidates for senior managers. (满分:5)
A. 错误
B. 正确
6.Conceptual skills also includes the abilities to think in abstract, to diagnose and analyze problems and plan for the future. (满分:5)
A. 错误
B. 正确
7.If a firm has done a good job in human resources management, the number of employees who fail to meet the firm’s expectation will be very small. (满分:5)
A. 错误
B. 正确
8.Organizations with many levels are usually called flatorganizations. (满分:5)
A. 错误
B. 正确
9.Once a business is properly organized, leading its employees towards its goals becomes an important management function. (满分:5)
A. 错误
B. 正确
10.According to Two-Factor theory, there are two groups of factors that influence job satisfaction and employee motivation. The first are hygienic factors,The second group are called motivating factors. (满分:5)
A. 错误
B. 正确
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